Home > Study in USA > Alliant International University - San Diego Campus > Master of Business Administration With Concentration in Marketing and Digital Trends
Master of Business Administration With Concentration in Marketing and Digital Trends Alliant International University - San Diego Campus, USA
USD 21654
Annual Tuition Fee
USD 65
Application Fee
16 months
Duration
6
IELTS
70
TOEFL
65%
Min GPA
Program Overview
The master of business administration (MBA) degree program is designed to give you the tools you need to succeed in today’s business world. The program was developed for aspiring managers as well as working professionals who want to earn a degree that includes the study of business principles along with practical training in applied settings.
The program builds foundational skills and helps you to develop deep expertise in your area of interest during the program. With experienced faculty and hands-on learning opportunities, you'll graduate from this master's program with the education and experience you need to pursue a successful career in the field of business.
Marketing and Digital Trends
In this concentration you’ll learn the principles and applications of branding and brand management. Focuses will include: developing and presenting marketing plans, sales strategy, market research, and data analysis. Another key component will include global consumer behaviors and the impacts of national and geographic cultures.
This concentration provides the technical skill sets necessary to function in the rapidly advancing digital marketing age. As marketing continues to develop alongside a range of new technological advancements, the need for professionals who understand the changing digital environment is greater than ever.
Digital marketing skills are in high demand as companies are putting more effort into digital marketing than ever before, which means the job market will continue to grow.
Students choosing this concentration will complete the following courses:
- Consumer behavior and culture
- Marketing research and data analytics
- Digital and social media marketing
- Industry infrastructure, functional aspects and systems.
Additional Information
Program Level Master's Degree
College/University Processing Time 21 Days
Program Format Full-Time
Optional Practical Training (OPT)
General Admission Requirement
Academic Requirement
- Minimum Level of Education Required: To be accepted into this program, applicants must have a Bachelor's Degree.
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Tuition Fee
The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.
Average Tuition Fee Per Year
21654
Tuition Fee
(USD)
USD 65
Application Fee
(USD)
17000 Per year
Average Cost of Living
(USD)
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Check program website for more information about funding options.
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