Foundation Studies Program (2 Trimesters), Leading to Bachelor of Communication in Strategic Communication Kaplan Group - Murdoch College, Australia

Foundation Studies prepares you for a successful transition to degree-level study, providing a pathway to the first year of study of a bachelor’s degree at Murdoch University.

This course is suited to you if you:

• Need an entrance qualification for Murdoch University
• Want to accelerate your university preparation after Year 11, or equivalent
• Want to change your degree stream after Year 11, or equivalent

On successful completion* of your Foundation Studies program, you’ll gain entry to the first year of any undergraduate degree at Murdoch University.

Course Structure
For Foundation Studies you will complete eight units over two study periods, studying a combination of core and elective units. The units you will undertake will be determined by your chosen degree. All students must complete the two English units and at least one unit from each Discipline Group.

Each unit of study builds concepts from an introductory level through to university entrance level. The units are designed to develop your learning techniques as well as bridging gaps in your unit knowledge.

• English
  • Essential Australian Studies
  • Introduction to Academic Communication
• Mathematics
  • Introductory Mathematics
  • Mathematics for Science
• Science and Technology
  • Information Technology for Academic Studies
  • Computer Science
  • Physics
  • Chemistry
  • Biology
• The Arts
  • Introduction to Media
  • Media Production
• Business and Legal Studies
  • Accounting
  • Management
  • Economics

Leading to: Bachelor of Communication
The world needs communication and media specialists who can inform, inspire and create change. The Bachelor of Communication teaches you the skills needed for online communication, social media, creative production, news media and other fields you’re passionate about.

You might want to discover and share information, inspire action and investment, introduce new innovations, or even become a voice for those who need our help. Develop the specialised communication skills you need for online communication, social media, creative production, news media and other contexts in a field you’re passionate about.

Major: Strategic Communication
People wanting to work in tomorrow’s media and communication environment will need technical skills, the ability to think quickly and act professionally.  This course will teach you how to communicate and engage with various stakeholders and audiences strategically.

You’ll develop digital and traditional communication skills and will learn how to apply these skills in a range of contexts from web communication, to social media to creative production and news media.

You’ll work with real clients on real campaigns as you build a wide range of skills for professional communication in the digital age, including creating and producing content, managing social media and developing public relations and communications strategies.

3 reasons to study Strategic Communication at Murdoch:

• Work with real organisations on real projects as part of our work integrated learning program. Some of our students have interned with Lifeline, RAC Arena and The Salvation Army.
• Get more real-world experience in our on-campus student creative consultancy MESH and work on real projects with real companies. Organisations have included Royal Lifesaving WA and the WA Division of the United Nations.
• Learn from industry professionals with vast experience and connections in their respective fields. Some of our experts have managed their own major social media and PR agencies overseas and worked with major overseas health companies, Heineken, Invisalign and more.

What you’ll learn
Build the knowledge and skills you need to meet your career or study goals. Here are some of the things you’ll learn:

• Social media management
• Consulting and freelancing
• Campaign management
• Communication strategy and planning
• Web design