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Home > Study in Singapore > Kaplan Higher Education Academy > Bachelor of Business in Marketing and Tourism and Events (Double Major) at Murdoch University

Bachelor of Business in Marketing and Tourism and Events (Double Major) at Murdoch University Kaplan Higher Education Academy Kaplan Higher Education Academy, Singapore

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SGD 25637

Annual Tuition Fee

!
*Subject to change and other fees
Application icon

SGD 523

Application Fee

Duration icon

16 months

Duration

Duration icon

6

IELTS

Duration icon

60%

Min GPA

Program Overview

Have you ever scrolled through your Facebook or Instagram feed, only to see ads pop up for something you were looking at that morning? Or perhaps you noticed that your recommended songs on Spotify are very similar to the songs you listen to regularly? Marketing teams across the world are using data and new digital marketing strategies to lead us to what we are looking for.


In this programme, you will learn about different kinds of marketing including social media, content, digital, influencer, traditional and more. See marketing theory brought to life through case studies and your work with actual clients to develop real marketing plans. You will graduate with a solid portfolio of work, access to future employers and the experience you need to launch an exciting career.


Students have the option to enrol in either Single or Double Majors.

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Additional Information

Program Level Bachelor's Degree

College/University Processing Time 30 Days

Program Format Full-Time

Post Study Work Pass (PSWP) work permit

Program Intake

Open

May 2025, Aug 2025

Closed

Jan 2025, Feb 2025

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted for this program, students must have 2 year undergraduate Diploma.

    6 IELTS Score
    60% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    25637

    Tuition Fee
    (SGD)

    SGD 523

    Application Fee
    (SGD)

    Per year

    Average Cost of Living
    (SGD)

    info icon

    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

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