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Bachelor of Business Administration in Marketing with concentration in Integrated Digital Marketing Mississippi State University - Starkville Main Campus Mississippi State University - Starkville Main Campus, USA

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USD 27637

Annual Tuition Fee

!
*Subject to change and other fees
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USD 60

Application Fee

Duration icon

48 months

Duration

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6

IELTS

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71

TOEFL

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60%

Min GPA

Program Overview

The Bachelor of Business Administration degree with a major in Marketing prepares students for a career in marketing by providing them with an in-depth understanding of why customer buy certain products and services and how to effectively retain customers. Students will also learn how to improve sales, conduct market research, and develop promotional techniques to communicate with customers.

Integrated Digital Marketing

The Integrated Digital Marketing (IDM) concentration is designed to provide students with the knowledge and resources to aide brands in creating consistency among different channels. From websites to social media, students will learn how to effectively create cohesion among multiple platforms with the end goal of providing a boost in a firm's return on investment. Through this program, students will have the opportunity to conduct brand and social media audits, as well as gain experience in website development, retail strategy formulation, and effective advertising methods.

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Additional Information

Program Level 4-Year Bachelor's Degree

College/University Processing Time 10 Days

Program Format Full-Time

Optional Practical Training (OPT) work permit

Program Intake

Open

Jun 2025, Aug 2025

Closed

Aug 2024, Jan 2025

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.

    6 IELTS Score
    71 TOEFL Score Minimum Overall Score
    120 Duolingo Minimum Overall Score
    60% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    27637

    Tuition Fee
    (USD)

    USD 60

    Application Fee
    (USD)

    13000 Per year

    Average Cost of Living
    (USD)

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    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

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