program detail

Home > Study in USA > Shorelight Group - University of Wisconsin-Superior > Bachelor of Science in Business Administration with concentration in Marketing

Bachelor of Science in Business Administration with concentration in Marketing Shorelight Group - University of Wisconsin-Superior Shorelight Group - University of Wisconsin-Superior, USA

Application icon

USD 16730

Annual Tuition Fee

!
*Subject to change and other fees
Application icon

USD 50

Application Fee

Duration icon

48 months

Duration

Duration icon

5.5

IELTS

Duration icon

61

TOEFL

Duration icon

62%

Min GPA

Program Overview

The marketing program at UW-Superior is one of the five concentration options for the business administration major and is also available as a minor. Marketers help businesses understand, analyze, and meet the needs of their consumers. Strategic planning and decision-making in business require knowledge of the competitive market and an understanding of consumer behavior. As a marketing student, you will combine creative problem-solving with research to execute a strategy.

Our curriculum has been developed by experienced faculty and in consultation with an advisory council composed of local business leaders who share their expertise and connections to identify and secure opportunities for students.

What You’ll Learn
In this program, you will learn how to create marketing plans, measurements of success, and assess results. All students will learn marketing principles and consumer behavior. You will take courses in digital marketing, marketing strategy, brand management, and market research, which are also available as electives to marketing minors. Additionally, you will be able to customize your studies to meet specific interests and goals with a choice of elective courses including:

  • Public Relations
  • Retail Marketing
  • Advertising and Promotion
  • Relationship Marketing and Sales Management
  • Supply Chain Management
Read more

Additional Information

Program Level 4-Year Bachelor's Degree

College/University Processing Time 30 Days

Program Format Full-Time

Optional Practical Training (OPT) work permit

Program Intake

Open

Sep 2025

Closed

Jan 2025

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.

    5.5 IELTS Score
    61 TOEFL Score Minimum Overall Score
    47 PTE Score Minimum Overall Score
    100 Duolingo Minimum Overall Score
    470 Sat Minimum Overall Score
    62% CGPA Minimum Overall Score

    Similar Programs

    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    16730

    Tuition Fee
    (USD)

    USD 50

    Application Fee
    (USD)

    10670 Per year

    Average Cost of Living
    (USD)

    info icon

    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

    Not sure what you are looking for?

    Don’t worry, we are here to help.

    Let's Talk

    World class education waiting for you.

    Popular university and colleges for Studying abroad.

    Popular English Language Proficiency Exams

    Study in USA Blogs & Articles