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Post-Degree Diploma in Marketing (Practicum Placement) Western Continuing Studies Western Continuing Studies, Canada

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CAD 22000

Annual Tuition Fee

!
*Subject to change and other fees
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CAD 100 Waived

Application Fee

Duration icon

12 months

Duration

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6.5

IELTS

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83

TOEFL

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70%

Min GPA

Program Overview

 

In today’s highly competitive business environment, effective marketing has become vital to an organization’s success. Working in various roles across multiple sectors, professional marketers seek to create value for customers and organizations. From research to brand management, this dynamic field provides exciting career opportunities.


What You Will Learn

  • The principles behind effective marketing strategy, including positioning, product decisions, pricing, branding and market research
  • How to effectively plan robust campaigns utilizing tools, media, and strategies
  • Create and analyze market data as a tool for understanding markets and making business decisions
  • Understand customer needs and wants to attract, keep, and grow the customer base
  • Emerging trends in marketing tactics and consumer behaviour 
  • Methods for generating digital traffic, including digital advertising, search, email, marketing automation, affiliate marketing and social media


Work Integrated Learning
The practicum component of our Diploma programs is a culmination of your work in the classroom and the bridge to a great career in your target industry. Gain valuable hands-on experience with mentorship from industry professionals, uniting theory and practice in the real world of work. Students must successfully complete all ten required courses and the practicum placement in order to satisfy program requirements and graduate with a Diploma in Marketing. 

Learn more about the four month practicum placement here.

Read more

Additional Information

Program Level Postgraduate Certificate / Diploma

College/University Processing Time 10 Days

Program Format Full-Time

Post-Graduation Work Permit (PGWP) work permit

Program Intake

Open

Sep 2025

Closed

Jan 2025, Sep 2024

General Admission Requirement

  • IELTS
    • Minimum Overall Score - 6.5 - With No Band Less Than - 6
  • TOEFL
    • Minimum Overall Score - 83 - With no score less than - 20
  • PTE
    • Minimum Overall Score - 58 - With no score less than - 56
  • DUOLINGO
    • Minimum Overall Score - 115.0  

Academic Requirement

Minimum Level of Education Required: To be accepted into this program, applicants must have a Bachelor's degree.

6.5 IELTS Score
83 TOEFL Score Minimum Overall Score
58 PTE Score Minimum Overall Score
115 Duolingo Minimum Overall Score
70% CGPA Minimum Overall Score

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Tuition Fee

The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

Average Tuition Fee Per Year

22000

Tuition Fee
(CAD)

CAD 100 Waived

Application Fee
(CAD)

14000 Per year

Average Cost of Living
(CAD)

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The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Check program website for more information about funding options.

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