Pre-Masters Program in Business and Management (2 Terms), Leading to Master of Science in Digital Marketing Study Group - Royal Holloway University of London International Study Centre, UK

Pre-Masters Programme in Business and Management
The Pre-Masters Programme in Business and Management is specifically designed to provide you with an awareness of key business and management functions with exposure to modern industry practices, preparing you to study business and management at a postgraduate level and move on to managerial and leadership roles within organisations.

Additionally, this programme will focus on enhancing your linguistic skills with a module dedicated to academic English language tuition. This will ensure your writing and speaking skills are at an appropriate level to study a postgraduate degree in English.

After completing your Pre-Masters Programme and meeting the required grades, you can progress to your postgraduate degree at Royal Holloway.

Leading to: Digital Marketing MSc

Study our dedicated digital marketing degree course at our campus in London. If you are a finalist or recent graduate (any subject) wanting to boost your employability this degree course should provide you with the knowledge and skills needed for the digital era.

Being one of a few specialist digital marketing Masters degree courses in the UK you will gain a 360 degree perspective of digital marketing from digital branding and advertising to the consumer journey and metrics.

On graduating you will be able to create and analyse digital strategies and make well informed tactical and strategic decisions, having studied in the context of Royal Holloway Marketing’s distinctive critical ideology. You will be confident in using acquired skills to communicate strategies to stakeholders at all levels.

You will enjoy studying in our historic University of London buildings in central London and work with our experienced academic staff to realise your full potential.   

• Accredited by CIM (The Chartered Institute of Marketing). On completing this course you'll be able to apply for exemptions.
• Great career prospects in digital marketing and any other related discipline.
• Flexible studies over two days a week, combined with extensive self-study.

From time to time, we make changes to our courses to improve the student and learning experience. If we make a significant change to your chosen course, we’ll let you know as soon as possible.