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Bachelor of Science in Business Administration - Marketing Communication/Advertising Shorelight Group - Western New England University Shorelight Group - Western New England University, USA

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USD 46680

Annual Tuition Fee

!
*Subject to change and other fees
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 Free

Application Fee

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48 months

Duration

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6

IELTS

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74

TOEFL

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55%

Min GPA

Program Overview

Everywhere you look, marketers are searching for new and innovative ways to communicate with their target audiences. The dynamic media landscape is changing at an alarming rate, and new opportunities exist for marketers to connect with their consumers. Interactive advertisements, social media marketing tactics, and digital marketing messages apply new technologies that are able to quickly reach consumers worldwide like never before. Students majoring in Marketing Communication/Advertising will receive a strong foundation in integrated marketing communication strategy. In this major, you will also apply what you have learned by creating promotional campaigns for real business clients.

Why Choose Marketing Communication/Advertising?
Do you see yourself as a creative student who can accept the challenges associated with the fast-paced marketing communications industry? Are you interested in a career in advertising, direct marketing, internet/social media marketing, publicity or public relations, personal selling, or sales promotion? Do you enjoy working with people and are you a team leader? If you answered "yes" to the above questions, you are well-suited to be a Marketing Communication/Advertising major.

What Will You Study?
As a major in Marketing Communication/Advertising, you will graduate with a degree from an AACSB International accredited University. You will also be required to take an internship where you will gain valuable career experience in the field of marketing communication/advertising. Students take courses where they learn not only how to use their creative ideas to create promotional campaigns, but they gain experience interacting with real business clients and compete in national advertising competitions.

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Additional Information

Program Level 4-Year Bachelor's Degree

College/University Processing Time 28 Days

Program Format Full-Time

Optional Practical Training (OPT) work permit

Program Intake

Open

Aug 2025

Closed

Jan 2025, Aug 2024

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.

    6 IELTS Score
    74 TOEFL Score Minimum Overall Score
    50 PTE Score Minimum Overall Score
    100 Duolingo Minimum Overall Score
    450 Sat Minimum Overall Score
    55% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the Programs page.

    Average Tuition Fee Per Year

    46680

    Tuition Fee
    (USD)

     Free

    Application Fee
    (USD)

    15000 Per year

    Average Cost of Living
    (USD)

    info icon

    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    Check program website for more information about funding options.

    Scholarships

    Scholarships available for Fall 2025 Intake. The deadline for the below mentioned scholarships will be until 30th Apr, 2025

    Undergraduate Scholarships-

    UNIVERSITY

    Western New England

    Year 1

    Up To $8,800

    Year 2

    Up To $8,800

    Year 3

    Up To $8,800

    Year 4

    Up To $8,800

    Total for 4 years

    Up to
    $35,200

    Post-Graduate Scholarships:

    UNIVERSITY

    Western New England

    Year 1

    $4,000

    Year 2

    $4,000

    Total for 2 Years

    $8000 (applied automatically)

    Please note:

    • Scholarships are not automated, the student/ counsellor should request a scholarship over email within 5 business days of deposit payment.
    • The above waivers and scholarships are only available until 30th Apr, 2025.
    • If students are arriving before the move in date, they need to make their own accommodation arrangements.
    • We recommend your students to accept their Offer letters as early as possible and not wait until the last minute due to the anticipated backlog in visa Appointment  availability.
    • Students cannot enter the U.S. more than 30 days before their I-20 Program Start Date. They could be turned away at the border or future benefits may be denied.
    • Limited Merit scholarships are still available for high achieving students. 
    • Please share this information with your colleagues and / or branch offices.
    • If you have any questions or would like to discuss the above, do not hesitate to reach out to the appropriate member of the Recruitment team.

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